You Don't Need a $5,000-a-Month Agency. In 12 Weeks, We Build Your Lead Machine — With You.
I'm a working media buyer. We build your lead-and-booking system together, live — starting with your AI receptionist on day one, so a real lead gets caught this week. You own it, you run it, and you stop renting your growth.
Small businesses lose an estimated $126,000 a year to missed calls. Your machine's very first job — built live in week one — is making sure that never happens to you again.
Do the math on what an agency actually costs you.
Most owners under $1M can't justify an agency retainer — and honestly shouldn't. You don't need someone to rent you leads. You need to own the machine that makes them.
This isn't a course. We build a working machine — together.
By the end of 12 weeks you'll have a complete system running in your business — not notes, not theory. Four parts, built with you on live calls, on your own accounts:
Traffic that converts
Meta & Google ad campaigns built, launched, and dialed in — the part I do every day for real clients.
A booking system
An AI receptionist that answers and books every call 24/7, plus missed-call text-back so no lead is ever lost.
Follow-up on autopilot
Email & SMS automations that nurture, reactivate past customers, and turn slow leads into booked jobs.
Reviews & reputation
Automated review requests and a Google profile that ranks — so new customers trust you before they call.
The 12-week build
Foundation
Nail your offer, know your numbers, define your dream customer, and get tracking set up so every dollar is measured.
The booking system
Install your AI receptionist, missed-call text-back, and CRM so every lead gets answered and nothing falls through the cracks.
Traffic
Build and launch your Meta & Google ad campaigns, write the creative, and learn to read the numbers like a media buyer.
Follow-up & speed-to-lead
Set up the automations that respond in seconds, nurture the maybes, and reactivate old customers for free revenue.
Reviews & reputation
Automate reviews, optimize your Google Business Profile, and build the trust signals that lower your cost per customer.
Scale & your 90-day plan
Cut what's losing, scale what's winning, and leave with a clear plan to keep the machine compounding without me.
Everything you get
- 12 weeks of live group build calls (a small founding cohort) — we build it together, screens shared, your questions answered, plus office hours between sessions.
- The template & SOP vault — the actual ad campaigns, AI scripts, automations, and CRM setups we use for paying clients.
- The full agency playbook — step-by-step, so you can run it after week 12 and forever.
- Community access — other owners building alongside you, plus direct support between calls.
- Lifetime access to every recording, template, and future update.
This is for you if…
- You're under ~$1M and want more customers
- You can't (or won't) pay $3–5k/month for an agency
- You'd rather own your marketing than rent it
- You'll show up and do the work for 12 weeks
This is NOT for you if…
- You want it 100% done for you (we do that too — see below)
- You want a magic button with zero effort
- You won't make the time for the weekly calls
- You're looking for the cheapest thing, not the best outcome
This is the same system that produced this
A turf company we run this exact machine for — last 30 days, in a single month:
It's the same machine whether you run HVAC, roofing, plumbing, pools, or any home-service trade — and you'll build it for your business, with your own hands, guided every step.
The investment
Your booking system will be live and catching leads within 14 days, and your ad campaigns running by week 6 — guaranteed. Show up to the calls and give us access to your accounts, and if we miss those milestones I'll work with you one-on-one until we hit them — and refund you if we still can't get you live. You keep every template either way. The risk is on me, not you.
A small group, so I can go deep with each of you. Founding members lock the $3,500 price (it goes up after) plus a 1-on-1 onboarding and a done-with-you first ad launch. Reserve your seat with a refundable $500 deposit — once they're gone, they're gone.
After your 12 weeks — you're never left hanging
Keep it sharp yourself
Optional alumni membership ($97–$297/mo): ongoing group calls, new automation drops, account check-ins, and a community of owners running the same machine. Cancel anytime.
Or hand it back to us
Decide you'd rather we just run the whole thing? Graduates get our done-for-you management at a member rate. See done-for-you →
Build your marketing machine with me in your corner.
Apply for the founding cohort. It's a short application — if it's a fit, we'll get you on a quick call to make sure the program will work for your business before you commit a dollar.
Apply for the founding cohort